LIFESTYLE PRODUCT VIDEO & PHOTOGRAPHY

As a social media content provider in London, lots of jobs come my way asking for all sorts of concepts. However, one of my favourites to date was the Vita Coco project I worked on. We were tasked with creating short social media films that they could use to represent their brand in multiple areas of the home. For instance, we filmed one scene in the kitchen using their drinks as the main ingredient for making smoothies, or the oil for baking cookies. However, my favourite films to make was the exercising at home and chilling out listening to music videos. I was DoP on this job, filming under a director. However, it was my suggestion to rent the light source to make this look like a warm summer's day, when in fact it was dull and miserable outside. Not only did I DoP but I also directed the photography in between filming.